t Rommanel, we value your trust and are committed to protecting your privacy. This Cookie and Tracking Technology Policy explains how Rommanel ("we," "us," or "our") and our authorized third-party service providers use cookies, pixels, web beacons, and related technologies when you visit our website, interact with our services, or receive our communications.

1. What Are Cookies and Tracking Technologies?

We use various tracking technologies to operate, secure, and improve our website:

• Cookies: Small text files placed on your device (computer, smartphone, or tablet) by your web browser when you visit a website. Cookies help us recognize your device, maintain your session, and remember your preferences.
• Pixels and Web Beacons: Tiny transparent graphics embedded in web pages or emails. They allow us and our service providers to track page visits, measure user engagement, and assess the effectiveness of our marketing campaigns.
• Session Replay and Analytics Scripts: Code embedded on our pages to analyze how users navigate, click, and interact with site elements, helping us diagnose errors and optimize user experience.
• Tag Management Technologies: Tools such as Google Tag Manager that allow us to deploy and manage analytics and performance scripts efficiently and securely across our website.

2. How We Use Cookies and Tracking Technologies

We use tracking technologies for the following specific purposes:

A. Essential / Strictly Necessary Technologies

Required for core site functionality (e.g., managing your shopping cart, securing checkout, fraud prevention, and session management). These cannot be disabled in our systems, as the site cannot function without them.

B. Performance and Analytics Technologies

These tools collect aggregated information on how visitors interact with our website (e.g., pages visited, loading speed, and traffic sources). They allow us to optimize site architecture and improve customer experience.

C. Functionality and Personalization Technologies

Enable our site to remember user selections (such as language, currency, or regional preferences) and provide enhanced, tailored features.

D. Marketing, Social Media, and Cross-Context Behavioral Advertising

Used to deliver relevant advertisements, measure ad performance, build custom audiences across third-party platforms, and enable social sharing functionality.

3. Third-Party Partners and Service Providers

To deliver a seamless shopping experience and customized offers, Rommanel works with select third-party partners. All third-party vendors operating on our site process data under strict contractual terms requiring them to act solely as our Service Providers/Processors, preventing unauthorized third-party access or independent use of your data.

• Email & Customer Engagement (e.g., Klaviyo): We use tracking technologies in connection with customer communication platforms. These track interactions with our emails (e.g., opens, clicks) and browsing behavior to deliver personalized offers, abandoned cart reminders, and transactional updates.
• Social Media Platforms (e.g., Meta/Facebook/Instagram, TikTok, Pinterest): Social pixels and cookies allow us to measure campaign performance, build lookalike audiences, and present relevant advertisements to you on social networks.
• Tag Management & Analytics Networks (e.g., Google Tag Manager, Google Analytics, Google Ads): We utilize tools like Google Tag Manager to manage script deployment securely. Analytics tools help us evaluate site traffic and tailor search or display ads across network platforms.

4. US State Privacy Rights: "Do Not Sell or Share My Personal Information"

Under California law (CCPA/CPRA) and other applicable state privacy laws, disclosing personal information to third-party advertising networks for targeted (cross-context behavioral) advertising may be defined as a "Sale" or "Sharing" of personal data.

Your Right to Opt-Out

You have the absolute right to direct us not to sell or share your personal information for targeted advertising purposes.

• Via Footer Link: You can exercise this right at any time by clicking the "Do Not Sell or Share My Personal Information" or "Your Privacy Choices" link located in our website footer.
• Via Cookie Preference Center: You can toggle off "Marketing and Advertising Cookies" in our Consent Manager.
• Global Privacy Control (GPC): Our website recognizes browser-level Global Privacy Control (GPC) signals. If your browser or extension is set to broadcast a GPC signal, our system will automatically recognize it as a valid request to opt out of non-essential tracking and targeted ad sharing for that browser session.

5. Managing Your Preferences and Consent

We believe in giving you full choice and control over your personal information:

• Prior Consent & Cookie Banner: When you first visit our site, non-essential cookies and tracking pixels (including marketing and session tracking scripts) are blocked by default until you grant affirmative consent via our Cookie Banner, or until you choose your custom settings.
• Browser Controls: Most web browsers allow you to block, manage, or clear cookies via browser settings. Please note that blocking all cookies may impact website performance and disable core features like your shopping cart.
• Email Marketing Opt-Out: You may unsubscribe from marketing communications sent via Klaviyo at any time by clicking the "Unsubscribe" link located at the bottom of any marketing email.

6. Notice to California Residents (CIPA & Wiretapping Disclosures)

In accordance with California privacy standards (including the California Invasion of Privacy Act - CIPA):

• Any third-party analytical, chat, or tracking script executing on our platform operates under contract for Rommanel’s direct business purposes.
• By using our website after interacting with our Cookie Banner, you consent to the collection and analysis of real-time site interactions strictly as disclosed in this policy and our main [Privacy Policy].

7. Updates to This Policy

We reserve the right to update this Cookie and Tracking Technology Policy periodically to reflect technological changes, legal requirements, or operational updates. Any changes will be posted here with a revised "Last Updated" date.

8. Contact Us

If you have questions, comments, or wish to exercise your privacy rights regarding our use of cookies and tracking technologies, please contact our Privacy Team:

Email: miami@rommanel.com